Doing Well by Doing Good

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October 13, 2009

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Tami Simon speaks with Jeff Klein, CEO of Cause Alliance Marketing and author of the new Sounds True book Working for Good: Making a Difference While Making a Living. He currently serves as president of the Conscious Capitalism Alliance and Conscious Capitalism, Inc., cofounded by John Mackey, CEO of Whole Foods Market. Jeff discusses many of the tensions that exist in the workplace between our ideals, our heart ideals, and the gritty realities of business. (53 minutes)

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Jeff Klein (1958 – 2014)

As CEO and chief activation officer of Working for Good®, Jeff Klein produced collaborative, multi-sector, Cause Alliance Marketing programs intended to drive social and environmental change while addressing the business objectives of alliance partners. He was the founding director of Conscious Capitalism, Inc., an organization dedicated to “liberating the entrepreneurial spirit for good” that was cofounded by John Mackey, CEO of Whole Foods Market. Jeff was one of the visionaries and driving forces behind Private Music, the career of Yanni, Spinning, and Seeds of Change. He consulted for the Esalen Institute, the National Geographic Society, GlobalGiving, and the Institute of Noetic Sciences, among others. Jeff wrote Working for Good: Making a Difference While Making a Living to support conscious entrepreneurs, intrapreneurs, leaders, and change agents at work. For more information, please visit workingforgood.com.

Author photo © Stephanie Mohan

PRAISE FOR JEFF KLEIN
  • 2010 Gold Nautilus Award - Conscious Business/Leadership
  • 2010 Bronze Axiom Business Book Award - Entrepreneurship
  • 2010 Bronze Independent Publisher Book Awards - Business/Career/Sales

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Doing Well by Doing Good

Tami Simon speaks with Jeff Klein, CEO of Cause Alliance Marketing and author of the new Sounds True book Working for Good: Making a Difference While Making a Living. He currently serves as president of the Conscious Capitalism Alliance and Conscious Capitalism, Inc., cofounded by John Mackey, CEO of Whole Foods Market. Jeff discusses many of the tensions that exist in the workplace between our ideals, our heart ideals, and the gritty realities of business. (53 minutes)

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